I See Girls (past student analysis)

This is a Music video composed by a student at Hurtwood House, The song is called I See Girls and the thing i like most about the video is the special effects, they use allot of depth of field to focus the subject matter on the instruments or people playing the instruments. In the opening on the shot where the band member is playing the keyboard they clearly show editing to the beat of the track, on every 4th beat there is a abstract noise as part of the track, so the editor blurs the shot on each 4th beat and plays the note on the keyboard. furthermore this effect works well, and conforms the the pop genre. 

This is a example of  a performance based based music video, as the video is of a band purely playing there instruments and singing. This works well for this genre, as there is not usually a good enough story to make a narrative based video on,  stereo-typically pop songs lyrics are usually about sex, and party life. Stereo-typically the artists there selfs are a portrayed as good looking so the production company wants allot of close ups, of the band. 

In this music video there are allot of close ups of the main singer, to connote sexual appeal to the female audience. And power, he is the lead so he should have more close ups, there are also allot of close ups on the band members playing instruments which conforms to the stereotypical expectation of the pop genre, as band usually have people playing instruments, its part of there USP(unique selling point) so the video has to demonstrate this.